Knocking has developed a proprietary analytics dashboard that tracks shoppable content for its media partners. The entire process of integrating and selling products is 100% transparent. The Mission Control Dashboard gives you instant access to see real time sales and audience engagement.
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No matter where or when a segment airs, Mission Control is tracking through watermarking, Google Analytics and e-commerce transactions. The combination of this powerful transactional data provides real time information about audience demographics, transaction and shopping insights.